New Research Methods
Reppublika is a dashboard solution for researches that can, through certain automated processes give our clients access to standardized research at anytime without having to contact us. Clients are given login details and can have data overview/all results in real time.
Reppublika can analyze website traffic and create a demographic user profile based on 40 different parameters from demographics to lifestyle habits. This website evaluation helps clients to choose the most suitable platform for your ad to be displayed. It therefore makes targeting much more accurate (e.g. dog owners around 30 years of age in partnership and with above average income).
The application is GDPR compliant and everything is fully automated.
Ratings+
Ratings+ measures app and browser usage through its own, representative online research panels. Participating users voluntarily install on all their devices a specialist software tool that tracks usage across all visited services. The resulting data is extrapolated and projected across the online population, and can be access through a user-friendly dashboard that allows filtering and detailed breakdowns.
Ratings+ for Publishers
Ratings+ for Publishers provides media agencies, planning tools and ratings services with data on reach and user structure across the spectrum of a country’s online offer, all based on the user-centric tracking process of Reppublika Ratings+ — with the guarantee of our proprietary, representative online research panels and the accuracy of world-class tracking software.
Campaign Control
Campaign Control is the ultimate control center for monitoring and optimising your online advertising campaign: it measures impressions and target group accuracy, and utilises automated viewer surveys to establish the effectiveness of your ad based on predefined Key Performance Indicators such as Recall, Recognition, Appeal and Purchase Probability. No more guesswork or waiting to assess a campaign after it is finished and the budget spent — tweak and correct in real time, see results already a few hours later.
Always keep the pace up, adopt new technologies, do not be afraid of experimenting and adjusting them to suit your needs. In business, you can not survive by looking back at the good old days.
Always keep the pace up, adopt new technologies, do not be afraid of experimenting and adjusting them to suit your needs. In business, you can not survive by looking back at the good old days.
